// Interactive Entertainment Business
A World of Entertainment.
Interactive Entertainment Business (IEB) develops key entertainment experiences that span gaming, music, and video across multiple screens. IEB has a rich set of assets with Xbox, Xbox Live, Kinect, Zune Marketplace, etc. with a highly active and engaged customer base. In order to accomplish these goals, the Transmedia Foundation Applications team will help build the next generation of entertainment experiences from Microsoft with the purpose of: discovering what experience elements work; to explore important aspects of newly developed services and APIs; to demonstrate best practices through delivery of common/shared components and/or sample applications; while working on projects that will be delivered directly to customers either through publishers, partners, or established Microsoft channels and/or products.